Overview
WhatsApp templates help teams send structured messages when a conversation requires approved business content.
When To Use Templates
Use templates for notifications, confirmations, reminders, and follow-up messages that need consistent wording.
Recommended Workflow
- Create the message template in the WhatsApp provider dashboard.
- Wait for approval before using it in production automations.
- Map template variables carefully so customer data appears in the right place.
- Test the message with an internal number first.
Review Notes
Keep templates concise and avoid promotional wording unless the template category allows it.